Deliverables and More Deliverables

Working on the competitive matrix was a little disappointing because only one of our client’s competitors decided to cooperate. However, I was able to extract a few facts from the internet regarding one of the other competitors. At this point I will have to make it work with what I have. In the meantime, Trevor and I have consulted with one another in order to stay on track with tackling the next set of deliverables. I feel like our next deliverables, Market Opportunity Analysis and Segmentation Analysis are going to be the meat of the project and set the tone for our recommendations. Therefore, it’s time to turn up the heat and really get cooking.